Digital Marketing Sr Analyst

Digital Marketing Sr Analyst
Empresa:

Trafigura Group


Detalles de la oferta

Main Purpose:Drive business growth and strengthen brand presence in a highly competitive environment.Knowledge Skills and Abilities, Key Responsibilities:Key responsibilities: Design and execute digital marketing campaigns to increase brand visibility and generate qualified leads. Manage and optimize the company's online presence, including the website, social media, and other digital platforms or verticals, analyzing key data and metrics to assess campaign performance and propose continuous improvements. Analyze the behavior and various variables of the loyalty program to implement actions to increase penetration, customer retention, and promote brand loyalty. Collaborate closely with sales teams to align marketing strategies with business objectives. Plan and execute effective promotions (discounts, giveaways, etc.) to drive sales of company products and services. Identify and drive strategic partnerships with other brands (collaboration agreements, sponsorships, co-branding, etc.) to increase brand visibility and reach new customer segments. Manage and optimize the Engagement Program (communication, initiatives, training, etc.) to achieve objectives regarding customer experience throughout the network. Knowledge Skills & Abilities: Bachelor's degree in Marketing, Communication, Advertising, or Business Administration. Advanced level of English. Proven experience in digital marketing. Solid knowledge of digital tools and platforms, including Google Analytics, SEO, SEM, social media, and email marketing. Ability to analyze data and extract meaningful insights to inform strategic decisions. Experience in designing and implementing loyalty programs and promotions. Excellent communication skills and ability to work in a team. Results-oriented with the ability to work in a dynamic and fast-paced environment. Key Relationships and Department Overview: We are an Equal Opportunity Employer and take pride in a diverse workforce. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, colour, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or handicap, disability, or any other legally protected status

About Us At the heart of global supply, Trafigura connects vital resources to power and build the world. Through our Metals and Minerals, Oil & Petroleum Products and Gas, Power and Renewables, commercial divisions, we use infrastructure, logistics and financing to connect producers and consumers, using our deep understanding of the markets we serve to make supply more efficient, secure and sustainable.
We are accelerating our investments in renewable energy, including hydrogen, ammonia and other low-carbon energy technologies required for the transition to a low carbon future. We are committed to responsible business practices and we work with our stakeholders to improve environmental and social standards, bringing greater trust and transparency to global supply chains.
A career at Trafigura offers a gateway to working on some of the most exciting challenges of a rapidly changing world – from helping to optimise supply chains to developing infrastructure and new markets. In a culture that is founded on openness and energy, our people work as part of a multinational, globally connected team and thrive in a fast-paced environment where they can nurture and commercialise bold ideas. Everyone has a voice and is empowered to collaborate across geographies and disciplines to help shape our business and the wider world. We know the importance and value of diversity in our business and we invest in attracting, developing and retaining talent from all backgrounds.
Founded in 1993, Trafigura is one of the largest independent employee-owned commodities groups in the world with over 12,000 people working across more than 60 offices. The Trafigura Group owns global multi-metals producer Nyrstar; fuel storage and distribution company Puma Energy; and joint ventures Impala Terminals, a port and logistics provider, and Nalo Renewables, investing in wind, solar and battery storage projects.
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Fuente: Jobleads

Requisitos

Digital Marketing Sr Analyst
Empresa:

Trafigura Group


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