Analyst:Modeling Lift : 64945 Operations : Argentina Buenos Aires, Buenos Aires
ABOUT THIS JOBNielsen is the largest market research firm in the world, tracking what people watch and buy in over 100 countries. The consumers? world is changing at an unprecedented speed where media and commerce are colliding. At Nielsen, we are focused on providing our clients with usable, practical and meaningful tools that help them make strategic business decisions every day.Nielsen Marketing Effectiveness uses cutting edge technology and industry:leading data science to tackle some of the hardest problems in marketing science. We empower advertisers, publishers and agencies with the intelligence they need to drive revenue, increase market share, and optimize their audiences and investments. Our goal is to provide reaction measurement at unprecedented speed and scale.Today, there are more data points about consumers, both collectively and individually, than ever before, and data sits at the center of all information products and analytics solutions delivered by Nielsen.
We are looking for a qualified Analyst to join our Modeling Analytics practice. In this role, you will work closely with our Data and Customer Success teams to successfully deliver data insights to address our clients complex business questions.RESPONSIBILITIESApply quantitative methods to assess the impact of marketing activities (media, consumer promotions, etc.) and other factors on business performanceDevelop recommendations based on the insights derived from the analysisPresent findings and recommendations to senior leadersTrain, develop and lead other team membersCollaborate with other Nielsen teams to provide holistic support to clients
A LITTLE BIT ABOUT YOUAre you analytic? You love to use numbers to answer complex questions? Do you have deep experience in econometric modeling and the ability to derive actionable insights and recommendations from complex data? Be part of our team and run econometric models and be able to answer customer questions.QUALIFICATIONSBachelor degree in quantitative fields such as Statistics, Econometrics, Mathematics, Operations Research, Industrial Engineering, Business, Marketing (with quantitative emphasis)Enjoy being hands:on with data and analysisEnthusiasm for applying statistical analysis to address business issuesUnderstanding of statistics, especially in the area of linear regressionComfortable working with large data setsStrong analytical problem solving skills, particularly with application of statistical and quantitative toolsWell:organized and detail:oriented, capable of handling several projects at a time while meeting deadlinesStrong communication skillsDesired:
1:2 years of marketing research or analytics experienceExperience with SAS/Python/R or other statistical programming languagesExperience with Nielsen or IRI data a plus
We want to hear from you, send us your updated resumeThe COVID:19 outbreak has certainly changed the way everyone lives and works, and we?re no exception. Our first priority is the health and safety of our associates and the communities we operate in.To keep us all as safe as possible, we?ve made some adjustments to our recruiting process. For the time being, interviews and assessments will be done virtually, and we?re set up for remote onboarding. We have regular video meetings, so you can feel like part of the team right from the start.
We?ll be back in our offices once it?s safe to return. In the meantime, you can join us from your home office knowing we have a solid, global infrastructure and remote work capabilities already in place.
ABOUT NIELSEN
We?re in tune with what the world is watching, buying, and everything in between. If you can think of it, we?re measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what?s happening now and what?s coming next for our clients. Today?s data is tomorrow?s marketplace revelation.
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