Analyst:Modeling Lift : 64945 Operations : Argentina Buenos Aires, Buenos Aires
ABOUT THIS JOB
Nielsen is the largest market research firm in the world, tracking what people watch and buy in over 100 countries. The consumers world is changing at an unprecedented speed where media and commerce are colliding. At Nielsen, we are focused on providing our clients with usable, practical and meaningful tools that help them make strategic business decisions every day.
Nielsen Marketing Effectiveness uses cutting edge technology and industry:leading data science to tackle some of the hardest problems in marketing science. We empower advertisers, publishers and agencies with the intelligence they need to drive revenue,
increase market share, and optimize their audiences and investments. Our goal is to provide reaction measurement at unprecedented speed and scale.
Today, there are more data points about consumers, both collectively and individually, than ever before, and data sits at the center of all information products and analytics solutions delivered by Nielsen.
We are looking for a qualified Analyst to join our Modeling Analytics practice. In this role, you will work closely with our Data and Customer Success teams to successfully deliver data insights to address our clients complex business questions.
RESPONSIBILITIES
Apply quantitative methods to assess the impact of marketing activities (media, consumer promotions, etc.) and other factors on business performance
Develop recommendations based on the insights derived from the analysis
Present findings and recommendations to senior leaders
Train, develop and lead other team members
Collaborate with other Nielsen teams to provide holistic support to clients
A LITTLE BIT ABOUT YOU
Are you analytic? You love to use numbers to answer complex questions? Do you have deep experience in econometric modeling and the ability to derive actionable insights and recommendations from complex data? Be part of our team and run econometric models and be able to answer customer questions.
QUALIFICATIONS
Bachelor degree in quantitative fields such as Statistics, Econometrics, Mathematics, Operations Research, Industrial Engineering, Business, Marketing (with quantitative emphasis)
Enjoy being hands:on with data and analysis
Enthusiasm for applying statistical analysis to address business issues
Understanding of statistics, especially in the area of linear regression
Comfortable working with large data sets
Strong analytical problem solving skills, particularly with application of statistical and quantitative tools
Well:organized and detail:oriented, capable of handling several projects at a time while meeting deadlines
Strong communication skills
Desired:
1:2 years of marketing research or analytics experience
Experience with SAS/Python/R or other statistical programming languages
Experience with Nielsen or IRI data a plus
We want to hear from you, send us your updated resume
The COVID:19 outbreak has certainly changed the way everyone lives and works, and were no exception. Our first priority is the health and safety of our associates and the communities we operate in.To keep us all as safe as possible, weve made some adjustments to our recruiting process. For the time being, interviews and assessments will be done virtually, and were set up for remote onboarding. We have regular video meetings, so you can feel like part of the team right from the start.
Well be back in our offices once its safe to return. In the meantime, you can join us from your home office knowing we have a solid, global infrastructure and remote work capabilities already in place.
ABOUT NIELSEN
Were in tune with what the world is watching, buying, and everything in between. If you can think of it, were measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of whats happening now and whats coming next for our clients. Today
