Company Description
Everyone at Visa works with one goal in mind – making
sure that Visa is the best way to pay and be paid, for everyone everywhere.
This is our global vision and the common purpose that unites the entire Visa
team. As a global payments technology company, tech is at the heart of what we
do: Our VisaNet network processes over 13,000 transactions per second for
people and businesses around the world, enabling them to use digital currency
instead of cash and checks. Visa facilitates global commerce through the
transfer of value and information among financial institutions, merchants,
consumers, businesses and government entities.
We offer a range of branded payment product platforms,
which our financial institution clients use to develop and offer credit,
charge, deferred debit, prepaid and cash access programs to cardholders. We are
also global advocates for financial inclusion, working with partners around the
world to help those who lack access to financial services join the global
economy. Visa’s sponsorships, including the Olympics and FIFA™ World Cup,
celebrate teamwork, diversity, and excellence throughout the world. Visa's card
platforms provide consumers, businesses, merchants and government entities with
a secure, convenient and reliable way to pay and be paid in 170 countries and
territories.
The marketing function has overall responsibility to
drive Visa transactions. Also leads the communications strategy, planning and
implementation of all global, regional and local marketing programs in support
of marketing strategies and objectives in all brand, product, client and
innovation platforms. On the Marketing Team our ambition is to have an impact
in the way marketing is being done both physically and digitally.
Do you have a track record of getting the best out of
customers, agencies and teams? If you do, join our team and find out how Visa
is everywhere you want to be.
Job Description and Responsibilities
This is a marketing manager role responsible to develop marketing strategies to drive Visa transactions and brand preference
Responsibilities
Work with Visa’s multifunctional teams to identify global, regional and local business opportunities for
consumers and clients in order to drive usage, and/or brand preference.
Build and enhance relationships across Product Management, Client Services, Merchant Marketing
and sales to ensure effective implementation of marketing business plans, which
might include among others: marketing campaigns, promotions, events marketing
communications, sponsorships/partnerships, digital marketing and/or product
development.
Identify actionable consumer insights and opportunities via research programs.
Lead global, regional or local implementation of functional marketing initiatives (i.e. development
of brand standards, guidelines, policies, practices, procedures, country’s
marketing plans).
Reimagine the use of Visa’s key sponsorship assets in Argentina, FIFA, NFL and the Olympics,
working side by side with banks and retailers.
Define Social and digital opportunities, bringing Visa’s knowledge, partnerships and expertise
into top clients.
Qualifications
Demonstrated track record of developing marketing strategies based on business objectives and executing marketing programs that delivered measurable business results.
Experience managing and motivating external partners, including agencies and clients.
Written and verbal communication skills and able to present with impact in English and Spanish.
Experience working with financial indicators to measure business performance including ROI and accurately forecasting sources of cost, revenue and risk with an ability to summarize business and financial data in a useful manner for planning and decision making.
Demonstrated teamwork and relationship-building skills.
Advanced planning, organizational and problem solving skills.
Exceptional project management skills and can drive consensus in cross regional and cross functional teams.
7+ years of brand and trade marketing experience, preferably in a multi-national company or financial institution
Experience working with Argentina & Uruguay trade and/or financial institutions is preferred but not a requisite.
Additional Information
All your information will be kept confidential according to EEO guidelines.
