Social Media Manager

The Social media manager will be responsible for managing the social media and online interactions with customers through social media.

Duties of a social media manager include:

-Overseeing the social media strategy for the company ensuring it aligns with the company?s brand.

-Engaging with customers through the use of social media.

-Keeping up to date with advances in social media technology and the latest social media platforms.

-Maximising followers social media platforms such as Facebook, Twitter, beBee and Pinterest.

-Ensuring that approaches to social media are relevant and appropriate for each medium.

-Monitoring social media for customer comments both positive and negative.

-Building reporting frameworks to evaluate return on investment on the various platforms.

-Engaging with customers to resolve customer service issues and or create positive pr opportunities.

-Continuous research into new relevant social media channels and their impact on the brands marketing.

-Working with the marketing team to look at ways social media can work within wider campaigns.

-Analysing social media insights to guide future social media campaigns.

-Developing a content calendar across all platforms ensuring a constant supply of relevant content.

-Holding workshops for the wider marketing team to explain the importance of social media and how it can impact their campaigns.

-Reporting on social media mentions of the brand internally providing useful feedback to product and marketing teams.

-Searching social media for off-diary stories and content.

-Planning and delivery of community management strategies through social media.

Our ideal background of a social media manager:

-Previous experience as a social media manager.

-Strong understanding of content management systems.

-Degree educated ideally with a minimum of a 2.1 in marketing, technology or English.

-Excellent understanding of digital marketing, search engine optimisation and how social media impacts this.

-Articulate and professional communication skills.

-Passionate and results driven individual.