We are seeking an experienced Senior Content Strategist to join our dynamic team. The ideal candidate will be a creative and strategic thinker with a passion for developing compelling and engaging content strategies. As a Senior Content Strategist, you will play a pivotal role in shaping our brand's narrative and ensuring a consistent and impactful communication approach across various platforms.
Lead the development and execution of comprehensive content strategies that align with our brand's objectives and resonate with target audiencesCollaborate closely with cross-functional teams, including marketing, design, and product, to ensure the seamless integration of content strategies across all touchpointsConduct in-depth research to understand industry trends, customer behavior, and competitive landscape, using insights to informcontent directionDefine and maintain brand voice, tone, and style guidelines to ensure consistent messaging and communicationCreate and oversee the creation of high-quality content, including articles, blog posts, social media content, and moreDrive thought leadership initiatives through well-crafted content that demonstrates expertise and addresses key industry challengesMonitor content performance using relevant metrics and analytics tools, making data-driven recommendations for optimizationStay up-to-date with emerging content marketing trends and technologies, suggesting innovative approaches to engage audiences
Requirements
Bachelor's degree in Marketing, Communications, Journalism, or a related field; Master's degree is a plusProven experience as a Content Strategist or similar role, with a minimum of [5] years in content strategy developmentExceptional writing and editing skills with a strong portfolio showcasing diverse content piecesProficiency in using content management systems (CMS), SEO tools, and analytics platformsStrategic mindset with the ability to translate business goals into effective content strategiesExperience in collaborating with cross-functional teams and managing content projects from ideation to executionStrong understanding of digital marketing channels, social media trends, and user experience principlesExcellent organizational skills with the ability to manage multiple projects and deadlinesStrong analytical skills and the ability to use data to drive content decisionsAdept at staying current with industry trends and adapting strategies accordingly Nivel de antigüedad Intermedio Videographer for New Music Artist (Short-Form Vertical Content) Content and Campaign Specialist AR (Remote)Project Manager (PMO), Content Solutions - Global Business Marketing#J-18808-Ljbffr
