Marketing & Communications - Media Relations Manager - Data & Ai Media

Marketing & Communications - Media Relations Manager - Data & Ai Media
Empresa:

Mortgage Ledger


Detalles de la oferta

Bring your big ideas and marketing expertise to Accenture and you may find that your career catapults to places you never imagined. As a leader in management consulting, technology and outsourcing services, our teams work closely with clients to improve the way the world works and lives. Whether you work directly with clients or manage important internal initiatives and efforts, you'll find amazing opportunities to make a measurable difference.
WHAT ARE WE LOOKING FOR: Accenture is looking for a dynamic public relations professional to manage integrated global media relations efforts related to Accenture's Data & AI business by leveraging major marketing campaigns, thought leadership, successful client engagements, joint ecosystem partner initiatives, and the expertise of Accenture's senior management in relevant areas across the business.
WHAT WILL YOU BE DOING? While there will never be a typical day at Accenture, here's a look at some of your responsibilities:
Create a Data & AI media strategy working in synch with the marketing team to develop themes and messaging that align with the marketing teams' plans as well as overall industry trends and major events. This includes managing an editorial calendar for thought leadership launches, regular byline contributions, client and third-party announcements, and navigating potential internal news conflicts.Coach/train and prepare designated senior spokespersons and others representing the company externally on effective interactions with the media.Write and edit news releases, working closely with relevant marketing leads, business leads and functions, industry and MU media colleagues, as appropriate.Drive the content pipeline for media relations on client stories, research and thought leadership.Collaborate with cross-functional team to craft proactive media outreach/briefing initiatives surrounding key events.Monitor the competitive landscape for media mentions and share of voice, applying this knowledge to improve Accenture's overall position in the industry.Conduct and analyze market/competitor/influencer research as input to positioning and external marketing and communications plans.Manage and develop professional working relationships with key journalists and ecosystem peers.Ensure that media relations initiatives are consistent with strategic business objectives for AccentureQualifications: YOUR EXPERIENCE - Basic Qualifications:
Bachelor's degree or other university degree.Minimum of 10-14 years' experience in PR/corporate communications. In-house or agency.Experience at building strong working relationship and providing strategic counsel to senior leadership.Demonstrated leadership, teamwork and collaboration in professional setting.Demonstrated knowledge and ability for media measurement tools, tactics and capabilities.Natural storyteller with ability to connect Accenture capabilities to industry news.SET YOURSELF APART - Preferred Skills:
Strong relationships with business and trade press/media influencers covering the technology industry.Able to leverage social media to augment and amplify media relations program. Broad based business acumen and ability to quickly grasp Accenture's business strategy.Global perspective and understanding of business marketplace; quick thinking with an inquisitive nature and desire to learn about economic and business drives, the technology ecosystem and all aspects of Accenture's business.Able to partner with and influence executives at all levels of the organization through relationship building and executive-level presence.Demonstrated ability to provide strategic support and counsel; issues management experience a plus.Exceptionally detail oriented yet equally flexible and agile. Comfortable with ambiguity.Proven ability to manage multiple tasks under tight deadlines.Ability to be flexible and work analytically in a problem-solving environment.Innovative/creative problem-solving skills.Passion for executing deliverables and programs of the highest quality possible.Excellent communication (written and oral) and interpersonal skillsExcellent negotiation, influence, mediation and conflict management skills.Strong leadership skills—team building, supervision, mentoring.Ability to work autonomously and independently yet integrate and collaborate with other areas within Marketing & Communications and other areas within Accenture.Demonstrated leadership in professional setting; either military or civilianDemonstrated teamwork and collaboration in a professional setting; either military or civilianWork Requirements: Must be in or close to an Accenture office. Some travel might be required.MORE DETAILS Our Team: Corporate Functions – Marketing & Communications As part of this team, you'll play a key role in helping Accenture execute its strategy. You'll work with a diverse team of innovative marketing experts who focus on the following areas: global brand management and advertising; global events and sponsorships; internal communications; marketing research; media and industry analyst relations; corporate and financial communications; internet marketing; client-centric marketing, recruitment marketing; reputation marketing; and industry, service line and geographic marketing campaigns.Your Role: Media Relations Manager – Data & Ai Media The individual is responsible for: (a) improving the focus, quality and frequency of media coverage; (b) strengthening Accenture's approach to managing its interaction with the media; (c) ensuring that media relations initiatives are consistent with strategic business objectives; (d) developing and disseminating messages and executing media programs that leverage synergies across other Accenture business areas; and (e) improving Accenture's external profile within the areas supported by our Data & AI business.This manager must be able to interpret strategic direction and vision communicated by key leadership to identify media objectives and establish clear metrics for the fiscal year. They will be tasked to conceive and execute strategic communications campaigns designed to educate and condition the market for opportunities that help to drive Accenture's business.This individual will work closely with marketing and business leaders and will collaborate with industry, functions, and market unit media relations colleagues.This role reports into a Senior Manager on Accenture's Technology media relations team and is part of Accenture's Corporate Communications function.¡A unique workplace. Discover the benefits we have for you! Credit at Delivery App
Days off from the first year of service
Bonus in Higher Education certifications
Day off on your BirthDay
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Fuente: Jobleads

Requisitos

Marketing & Communications - Media Relations Manager - Data & Ai Media
Empresa:

Mortgage Ledger


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