Reconocida compañia de Videojuegos Multinacional Liderar el area de marketing digital
Sobre nuestro cliente
Pixowl is a mobile game studio focused on world builder games.
We are now ranking #47 in the Top 100 Freemium Family Games publishers and our flagship builder game The Sandbox did over 40M installs and counts 1M Monthly Active Users.
Descripción de la oferta
Plan, develop and execute paid user-acquisition marketing campaigns across various
Analyze data and optimize campaign performance based on LTV and ROI/ROAS.
Coordinate with 3rd-party tracking and attribution partners to ensure accurate end-to-end funnel data.
Monitor, optimize, and report on campaign performance on a regular cadence.
Effectively communicate goals and strategies to internal as well as external stakeholders.
Collaborate and manage artists for the production of video & banner creatives to be used in your campaigns.
Take lead and manage a dedicated user-acquisition team inside the studio as your user-acquisition efforts will become fruitful to the studio.
Build models then monitor current performance against trends, budget and forecast.
Identify new partners, platforms, and optimization opportunities to drive campaign performance.
Benchmark competitors and industry best-practices in terms of user-acquisition to stay up to date on latest user acquisition trends, shifts in market dynamics, and emerging platforms.
Page Group Argentina is acting as an Employment Agency in relation to this vacancy.
Perfil buscado (Hombre / Mujer)
Minimum of 3/5 years of work experience with proven success in Marketing.
Senior Experience in performance-based marketing with demonstrated understanding of ROI, ROAS, CPA, CPI, CPE, CPM, CPC, ARPU, and LTV.
Being familiar with one or multiple User-Acquisition Tracking services: AppsFlyer, Adjust, Tenjin, etc.
Have a proven track-record of executing UA marketing campaigns at scale.
Have previously built predictive models around marketing spends, payback periods, and other key performance indicators.
Have already handled UA budgets above 5-6 figures in advertising spend.
Experience working in the social/mobile game industry a plus.
Background in data-mining is a plus.
Outstanding communication skills - both written and spoken.
High-level proficiency in Excel and working with large data sets (advanced functions, pivots, etc.)
Ability to work in a fast-pace environment and prioritize work to meet specific deadlines required.
Qué Ofrecemos
Excellent work environment
Flexible schedule
Work for objectives
Health insurance
Compensation according to the market average
