Descripción del empleo Digital Data Science - Marketing Background.
We believe that Unilever is unlike any other organization. We seek long-term sustainable growth through responsible business practices and product innovation, providing our consumers with exceptional brand experiences, today and tomorrow.
We live in a hyper-connected world, where digital technology is empowering consumers and creating widespread fragmentation. To succeed in this business environment, we need to move quickly, test new opportunities, learn rapidly and adapt our ways of working. To achieve this, we need people with a passion for digital, analytics and organizational change, who are not afraid to break convention and who want to be a revolutionary within our business.
About The Role.
Unilever are focused on continuing to build a world class data-driven, digital direct response marketing capability across our business.
As part of this commitment, our team are hiring for a strategic, experienced, driven, motivated and highly capable Data Science.
This is an exciting new role to own & build the digital strategy for Marketing.
Who are we looking for?
Curious connector; ability to connect the dots across the people, projects and partners, creating new opportunities for innovative collaboration that enables successful activation of digital brand strategies
Commercially minded; has played a combination of commercial and digital roles
Doer, not just a thinker; a bias for action, making big strategic choices and activating them. Leader and team-worker; developing themselves and others, proactive networking across a complex organizational hierarchy
Resilient and influential; thriving on challenge, bringing colleagues along on the journey
Confident but considerate; a strong, respected voice that leads by example
Entrepreneurial in mind-set; asking challenging ‘why’ questions, suggesting new routes to success
An active listener and connector; taking into account the broader picture and the perspective of others, activating the right plan based on holistic understanding of the business challenge and business need
Tenacity and sense of urgency; the ability to make things happen quickly with large, less nimble partners and/or teams.
Strong communicator: Superior verbal and written communications skills with extreme attention to detail.
Responsibilities.
This role is about driving business value through data: s/he is translating data analytics insights. Prioritize strategic choices and activate them
Accountable for Website Analytics, Social Analytics, Influencer Identification & Tracking, SEO Analytics, and Paid Media Performance Tracking.
Partner and support the local marketing brand teams based on key project needs connecting the digital eco-system to deliver growth and an excellent consumer experience spanning across Media, Data, Content, Digital Capabilities, eCommerce and agency partners
Cross discipline digital expertise
White space for the identification and exploitation of new revenue streams
Elevate market learnings within Global category digital community to accelerate best practices across other markets
Building digital capability of the organization
