Summary of Position: We are looking for an experienced, self-motivated and talented Digital Strategy, Content & Operations Leader to join our growing team of passionate designers, storytellers, developers and creative thinkers. This person will be a member of Kimberly-Clark Professional’s (KCP) Global Customer Experience team who is leading the organization’s customer and digital transformation and will be instrumental in helping to shape our KCP sellers, distributors and customer’s experience.
This individual will develop a vision to drive a holistic digital-first content strategy to be executed across multiple customer channels (online and offline) including, but not limited to: SEO/SEM, social media, digital assets/content, digital engagement to drive, translate and promote the business and brand strategies. You’ll be essential in driving and leading innovative solutions working with a cross-functional team including marketing, sales, brand, product teams, developers, design partners, etc. on the strategic development and deployment of rich and intuitive user experiences.
Ideally, this individual is a big thinker with the ability to execute - a strategic, independent, self-motivated individual who is capable of adapting quickly to a fast-paced environment.
PRIMARY RESPONSIBILITIES:
Establishes goals, plans and related metrics - track progress, and manage through obstacles to achieve objectives.
Communicates committed deliverables plan to key stakeholders including milestones, progress, performance metrics
Serves as content expert for your markets’ unique content landscape; maintain a pulse on competitive position and market comprehensiveness.
Evangelizes the importance of delivering omni-channel communication plans that utilize content best practices and data-driven test/learn opportunities.
Ensures the consumer is at the center of every decision and action taken within the marketing communications process.
Accountable for all the activities within the creative and content development team.
Manages the ongoing optimization of digital marketing programs, including Search Marketing (SEO, SEM), Social Selling/Marketing, and commercialization.
Develops and launches online promotions and regional specific content for KCP website.
Manages the “life cycle management” of the KCP website and other digital/social properties, inclusive of managing the ongoing development of digital assets and partnering with the Marketing.
Coordinates inputs across business, creative talent and IT resources and leads project management to deliver executional excellence of all digital marketing programming.
Builds capability / competency within the organization.
QUALIFICATIONS:
7 - 10 years of experience in a combination of product marketing, digital marketing, communications, technology, or sales capability roles.
Bachelor’s degree in any discipline, Masters/MBA preferred.
Bilingual in English and Spanish.
7+ years of experience in a B2B environment where multiple channels to market were utilized.
7+ years of combined experience in Marketing, Sales, Customer Experience and IT.
7+ years of experience leading global teams in a matrixed environment.
7+ years of program and / or project management experience – specifically in web/digital media.
Able to build, motivate, manage, and develop strong teams (both direct and indirect).
Experience in a B2B environment and/or Digital Agency.
Resolving complex problems and translating to business opportunities.
Demonstrated ability to navigate and perform in large organizations.
Managing and successfully influencing complex stakeholder relationships.
Effective at risk management including identifying potential risks, creating mitigation strategies and having the humility to ask for help when issues arise.
Strong interpersonal, analytical and project management skills.
Able to make tough, informed decisions quickly to keep performance on track.
Able to navigate and perform in ambiguous circumstances.
Demonstrated contagious positive energy to influence, inspire and drive results.
Global VISA and Relocation Specifications:
Primary Location
Argentina-Buenos Aires Austral-Madero
Additional Locations
Colombia - Flexible Location - Bogota
Worker Type
Employee
Worker Sub-Type
Regular
Time Type
Full time
