We are a prominent group of industrial equipment B2B companies dedicated to delivering high-quality products and services to our global clientele. We prioritize innovation and customer satisfaction in everything we do. We are currently seeking a talented Marketing Automation Specialist to join our team and assist in leveraging HubSpot for our marketing initiatives.Job Description:We are in search of a Marketing Automation Specialist who will be responsible for supporting our marketing efforts through the effective utilization of HubSpot, a leading marketing automation platform. This role is pivotal in helping our organization reach its marketing goals and contribute to our ongoing growth and success.Key Responsibilities:HubSpot Expertise: Become the in-house expert on HubSpot, customizing and configuring the platform to suit our specific business requirements.Campaign Execution: Collaborate with the marketing team to execute marketing campaigns using HubSpot, including email marketing, lead nurturing, and automated workflows.Data Management: Ensure data accuracy and cleanliness within HubSpot by managing and updating contact lists and segmentation.Lead Generation Support: Assist in the generation of high-quality leads and help optimize lead scoring and qualification processes.Analytics and Reporting: Utilize HubSpot analytics to monitor and report on key performance metrics, such as website traffic, email engagement, and lead conversion rates.Training and Support: Provide guidance and training to marketing and sales teams on how to effectively use HubSpot's features and tools.Integration: Collaborate on the integration of HubSpot with other business systems and tools used within the organization.Continuous Learning:Stay updated on industry best practices and trends in marketing automation to propose improvements to our marketing strategies.Qualifications:3 years minimum prior experiencePrevious experience with HubSpot or other marketing automation platforms.A strong grasp of B2B marketing concepts and strategies.Proficiency in data analysis and reporting.Excellent communication and teamwork skills.HubSpot certification is a plus.Familiarity with the industrial equipment or manufacturing sector is advantageous.What We Offer:Competitive salary and potential for performance-based bonuses.Comprehensive benefits package encompassing health, dental, and retirement plans.Opportunities for professional development and growth.A collaborative and innovative work environment.The chance to contribute significantly to the marketing success of our group of companies.If you are a driven individual who is passionate about marketing automation and ready to support our marketing efforts, we encourage you to apply for this exciting opportunity.Job Type: Full-time#J-18808-Ljbffr
