Our client is a dynamic financial services company that specializes in investor lending solutions. As they expand their online presence, they are seeking a Social Media Manager who can effectively communicate their brand's message and engage with audiences across various digital platforms. This role requires someone with a blend of creativity and analytical skills, capable of creating compelling content, managing social media interactions, and driving brand awareness through innovative strategies.
Location: Fully-Remote (Work from Home), 8 AM - 4 PM EST Key Responsibilities: Video Content Creation: Utilize video editing skills to create engaging reels, TikToks, and shorts from long-form podcasts and webinars, focusing on delivering concise value points.
Social Media Management: Schedule and post content across various platforms using automation tools like Hootsuite, ensuring consistent and impactful brand presence.
Content Calendar Development: Develop and maintain a comprehensive content calendar that aligns with marketing objectives and seasonal trends.
Community Engagement: Actively manage community interactions by responding to comments and direct messages, fostering a positive and engaging online community.
Competitor and Hashtag Research: Conduct thorough competitor analysis and hashtag research to stay ahead of industry trends and optimize content for maximum reach and engagement.
Performance Reporting: Monitor and report on social media metrics, providing insights that guide strategy adjustments and enhance overall performance.
Graphic Design: Use Canva to create basic yet impactful graphics that complement social media content and enhance visual storytelling.
What Success Looks Like: Increased Audience Engagement: Through your creative and strategic content, you have significantly boosted engagement rates and follower growth across all platforms.
Enhanced Brand Visibility: Your effective management of social media has elevated the brand's online presence, making it a recognized name in the financial services industry.
Data-Driven Strategy Refinement: Your regular analysis and reporting have led to continuous improvements in social media strategies, driving better results and achieving marketing goals.
Qualifications: Proven Social Media Expertise: Experience managing social media accounts, with a strong ability to create and execute effective social media strategies.
Video Editing Skills: Competence in video editing, with the ability to distill long-form content into engaging and valuable short videos.
Content Management: Proficient in using social media management and automation tools such as Hootsuite.
Analytical Skills: Ability to analyze social media data and translate insights into actionable strategies.
Communication Skills: Fluent in written English with excellent communication skills to engage effectively with an online audience.
Creative Design: Some experience with graphic design tools like Canva is advantageous but not mandatory.
This role offers an exciting opportunity for a Social Media Manager to play a key role in shaping the digital presence of a leading financial services company. If you are passionate about social media, skilled in creating engaging content, and ready to drive growth and engagement, we invite you to apply and contribute to our team.
Application Process:To be considered for this role these steps need to be followed:Fill in the application form
Record a video showcasing your skill sets
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