Role For the Media Buyer role, we are looking for a detail-oriented, analytical, hard-working, problem-solver team player. Help us build, optimize and analyze search campaigns, scale paid search volume while maximizing our return on investment, and reinforce search channels with data, consumer insight, best practices and infrastructure improvements. If this sounds like you, join our growing team. Responsibilities Drive paid search & social strategy and day-to-day operations (Google AdWords, Bing, Facebook Ads), with the goal of driving incremental revenues for our clientsBuild the project roadmap for the channel, launch and monitor direct response paid search and paid social campaigns, and assist with tracking and reportingBuild target audiences in Google Ads and Facebook/Instagram AdsInitiate testing for display re-engagement and video advertising via Google Display Network, and Youtube advertisingDevelop a systematic A/B split testing process to maximize user engagement and nurture customer acquisitionCollaborate with other channel owners to ensure consistent messaging across all performance marketing mediumsMinimum Qualifications 5+ years of hands-on experience in paid search and paid social marketingExpert in Google Ads and Facebook/Instagram AdsStrong understanding of Amazon marketplace and advertising Strong rigor and excellent analytical skillsDeep understanding of a/b testingExperience with third-party SEM buying and marketing analytics tools (e.g. Marin, SEMRush, Google Analytics etc)Excellent communicator in oral and written EnglishGreat team player and strong attention to detailThrives in a fluid, fast-paced and results-oriented environment; able to adapt to changing business needs and influence decision-making across all levels of the organizationCurious, independent, rigorous and proactiveBachelor's degree in business, marketing or associated studies Preferred Qualifications Digital / Performance marketing agency experience is not required, but a BIG plusWorking in east-coast working hours (9 am - 6 pm EST) is requiredSA360, GA360 knowledge is a plusJob Type: Full-time Salary: Commensurate with experience- *This job description in no way states or implies that these are the only duties to be performed by an employee occupying this position. Employees may be required to perform other related duties as assigned to ensure workload coverage. Employees must follow any further job-related instructions and perform any other job-related duties requested by their manager. This job description does NOT constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs and requirements of the job change.
#J-18808-Ljbffr
